Today’s content concept from Diana Schneidman of DianaWrites:
WHILE MEXICANS ARE 60% OF U.S. HISPANIC POPULATION, NEW LATINO GROUPS ARE GROWING FASTER
Source: Hispanics in the United States: Not Only Mexicans. US2010: Discover America in a New Century. Published by US2010 Project, sponsored by Russell Sage Foundation and American Communities Project of Brown University, March 2013
Representative findings:
- In 2010, Hispanics represented 11.8% of all native born U.S. citizens but 22.1% of those under age 18.
- In 1990, only Mexicans, Puerto Ricans and Cubans each included more than one million members. By 2010, Dominicans, Guatemalans and Salvadorans also each numbered more than a million.
- As a group, New Latinos (Dominicans, Central and South Americans) are growing faster than Mexicans. The latter group grew 137% over two decades.
Article angles:
- Summarize and report the trends.
- How is your company or industry positioning itself to benefit from reported trends?
Background info on this study:
Analysis of data from U.S. Census and Public Use Microdata Sample (PUMS).
http://www.s4.brown.edu/us2010/Data/Report/report03202013.pdf